Best Website Builder for Small Business (2023)

Jan 30, 2023 | 0 comments

Best Site Builder for Brand Image

Square - Best Website Builder for Small Business

Best Site Builder for Beginners

Zyro - Best Website Builder for Small Business

Best Site Builder for Small Business

Best Site Builder for eCommerce

GoDaddy - Best Website Builder for Small Business

Best Site Builder for Price Value

Are you a small business owner looking to launch a website, but need help with what to do with no coding experience?

Or you may have an outdated website and want to update it.

Thanks to website builders, it’s easier to have a professional site up and running, complete with e-commerce, blog posts, and more.

As a small business expert, I thoroughly researched, tested, and reviewed the hottest small business website builders currently on the market to compile this list.

If you want to take your small business online, you can check out the best website builders for small business to get the best experience.

What Are the Best Website Builders for Small Businesses?

First, here’s my comprehensive list of the top small business website builders.

If you’re not sure what a website builder is or what you should be looking for in a website builder, I’ll cover that too.

Feel free to review the article’s informative section at the bottom, then return to research when you have a better idea of what a website builder can do for you.

Let’s explore my favorite website builders for small businesses to bring into 2023!

Best Website Builder for Small Business, Square

Whether your small business is a restaurant, retail shop, or by-appointment service, Square offers various solutions.

Square is best suited for small business owners who need an online store with great UX, want dynamic templates and a custom domain, or prefer mobile capacity. 

Square was originally a payment processing platform.

However, when Square acquired Weebly in 2018, a unique online store builder was born.

Between Square’s online payment expertise and Weebly’s user-friendly website builder, a remarkable set of eCommerce tools and an impressive website builder has formed.

The result: a stunning, efficient, and unique website builder for your online stores.

Key Features

  • Free web hosting platform with an online store
  • Social media integration
  • Customizable site layout order fulfillment methods
  • Entirely free plan
  • Good SEO
  • Straightforward UX


Square is a free website builder offering two payment options that are best for small business owners.

However, the free version is an excellent option for brick-and-mortar storefronts that want to take their business online because it comes with a free website builder. You can easily sync with Square POS and integrate multiple social media platforms in the free option.

If you want access to an advanced website builder, I’d recommend paying for Square’s Plus Plan.

The Plus plan comes at $29/month with expanded customization, customer accounts, PayPal, and a free domain for a year.

Although, for users who want a more personalized experience, the Premium plan offers a customized payment option. Consultation is available upon request.



Best Website Builder for Small Business, Zyro

Zyro is one of the best website builders for small business owners on a tight budget.

To reap the benefits of their economical price, Zyro requires a four-year agreement.

From there, you can select over 100 free and stylish template options to kickstart your professional website.

Their site builder comes with a simple drag-and-drop editor and all the essential features you could need to design a great small business site.

Zyro’s eCommerce options are tailored to the type of online store you’re creating, whether it be fashion, technology, or entertainment.

Unlike Square, you can add your online store to your small business website with blogs and informational articles.

Key Features

  • 24/7 customer support and AI tools
  • Free use of Unsplash images to design your site
  • Accessible SEO settings
  • 30-day money-back guarantee
  • Free web hosting with unlimited storage and bandwidth through Hostinger
  • Free domain for the first year


Zyro offers two price plans: a general Website Builder plan and a Business plan.

Depending on your small business’s needs, either could work, but I’ll focus on the eCommerce options in the Business plan.

For $14.99/month, you’ll gain access to a customizable online storefront, intuitive website builder, free web hosting, free domain, and unlimited storage and bandwidth.

However, if you purchase either plan within the first 35 minutes, you will receive a 76% discount to use Zyro’s services.



Best Website Builder for Small Business, Wix

Wix is the go-to website builder for a straightforward and user-friendly experience.

It provides an array of features to accommodate all levels of technical aptitude and allows its users to create beautiful websites quickly.

Wix offers over 500 pre-made and mobile-optimized templates to help design your small business website.

Their designs are dynamic and probably the most customizable on this list.

If you’re looking for an eCommerce website, Wix plans run slightly pricey at $20/mo.

However, their stunning sites and user-friendly interface greatly value your purchase.

Not to mention their unique Artificial Design Intelligence. However, if you’d prefer not to design your website, Wix offers an AI option to learn your needs and do it for you.

Key Features

  • AI designer
  • Super customizable design feature
  • Mobile optimization
  • Great app market to improve your site
  • Highly advanced SEO tools
  • Beautiful templates with easy drag-and-drop functionality
  • Secure web hosting


If you’re looking to run a small business website without eCommerce, Wix offers Combo ($16/month) and Unlimited ($22/month) plans that best suit the average small business budget.

Or, if you want to start an online store, eCommerce options begin at $27/month and go up to $59/month.

The online storefronts come with loads of storage space, secure online payments, customer accounts, and 24/7 customer care.

No matter which type of plan you get, you’re guaranteed a custom and free domain for a year.



Best Website Builder for Small Business, GoDaddy

GoDaddy is the way to go for a comprehensive website design and online marketing solution.

It offers powerful tools for quickly creating an impressive site and provides competitively priced hosting and domain services so your project can be live in no time.

GoDaddy has transformed over time, now working as a robust website builder in addition to its already excellent domain registration services.

The software is user-friendly, with an easy and intuitive drag-and-drop interface.

Thanks to the company’s continuous improvement of its platform, it remains one of the most reliable options for those seeking flexible site-building solutions.

Key Features

  • Flexible design
  • Stellar built-in email and social media marketing tools
  • GoDaddy Payments does the job of eCommerce platforms
  • SSL certificate included
  • Manage everything from one dashboard
  • Content creation and shop management combined
  • Free plan
  • Custom domain name


GoDaddy offers a free and mobile-friendly plan to begin.

This plan comes with 24/7 support and the same marketing tools offered in paid plans.

If you want more advanced features, opt for any of their paid plans depending on your needs and budget.

Essential eCommerce features are available with their two cheapest plans: Basic ($9.99/month) and Premium ($14.99/month).

If you want an extra-professional storefront, their Commerce ($16.99/month) and Commerce Plus ($29.99/month) plans offer the best solutions.



Best Website Builder for Small Business, Weebly

Weebly is hailed as one of the best website builders due to its affordable price tag and unparalleled user-friendliness!

This platform additionally boasts considerable flexibility for a more personalized approach.

Their popular drag-and-drop editor makes building your small business website a pinch.

As I mentioned earlier, you can also combine it with Square to build the online storefront of your dreams.

However, if you stick to Weebly, you can still add shopping cart functions to your site.

Their massive variety of mobile-responsive theme designs makes it easy to customize your website to match your brand and your small business needs.

Weebly also has reliable, practical features like ample storage, bandwidth, and marketing tools.

Key Features

  • Extremely easy to switch themes without losing content
  • Professional-looking templates
  • Custom fonts and advanced animation
  • Customizable HTML and Javascript
  • Integrated analytics and SEO
  • Free web hosting, free SSL, free domain
  • Intuitive dashboard


Like Square, Weebly offers a comprehensive free plan that covers basic website builder needs.

This includes a shopping cart, unlimited items, and an SSL certificate!

However, other plans are available if you need more customizability or want your own domain name.

You can scale up to the Personal plan at $10/month, a Professional plan at $12/month, or a Performance plan at $26/month for operation management.



Best Website Builder for Small Business, Strikingly

Strikingly is one of the most beginner-friendly website builders on this list.

If you’re looking to quickly build a no-frills-yet-professional website and have it on the web fast, Strikingly is your best option.

No tech-savviness is required, thanks to their super-simple site-building software.

It’s also great for beginners because of its free plan.

This allows you to dip your toe into website building without financially committing.

Strikingly also boasts excellent blog-posting capabilities.

Key Features

  • PayPal and Stripe integration
  • Easy-to-use dashboard
  • Domain name customizability
  • Built-in analytics with visual reporting
  • 24/7 customer support


Besides their free plan, Strikingly offers three other programs with discounts for one, two, three, and five-year subscriptions.

Their most affordable paid plan is the Limited plan at $8/month for a year.

However, I’d recommend a plan with more page capacity and storage for small business needs, like the Pro plan.

The Pro plan is $16/month a year and comes with three Pro sites, unlimited free sites, a free SSL, 20GB storage, unlimited bandwidth, and more.

Scale up to the VIP Plan at $49/month annually for more storage and features.




Best Website Builder for Small Business, SITE123

Site123 is another super simple site builder.

They have a reliably stable uptime and a wide swath of design templates.

Their name comes from their easy 3-step process to setting up your website:

  1. Select the type of website you want to build
  2. Upload the content you want
  3. Publish your site, so it’s live!

Don’t be deceived by Site123’s simplicity, though.

This website builder also boasts tools to optimize your titles, meta descriptions, and more.

Key Features

  • “Responsive Web Design” feature helps in creating beautiful sites on mobile, tablets, and desktops
  • Free SEO tools
  • Free hosting
  • eCommerce capabilities
  • Free domain with an annual package
  • 24/7 support
  • Email accounts under the domain name
  • Schedule booking tool


Site123 offers a free plan that would be great for a simple small business website.

This plan comes with 250 MB of storage and bandwidth.

If you want your domain name, more storage, and storefront capabilities, their Premium plan is your best option at $12.80/month.



Best Website Builder for Small Business, Duda

Duda has been a leader in web builder software since 2008.

Today, it remains a leader in its multi-language capabilities, stunning themes, advanced SEO, and fast loading speeds.

If you happen to run a digital marketing agency, Duda could be of major help to you.

It started built for agencies and still offers white-label site-building software and client management tools.

In any case, Duda is design-forward and efficient, so if you’re looking to build a beautiful site for your brand, don’t skip over it.

Key Features

  • 99.99% uptime
  • 55+ languages offered for site creation
  • International SEO
  • Creative power and customizability within each template
  • Unique fonts
  • Content library makes it easy to import existing content
  • eCommerce options


Duda’s Basic plan is perfect for small businesses.

At $19/month, it comes with free AWS hosting, email support, HTTPS encryption, and more for one site.

If you want to open an online storefront with Duda, you can add eCommerce capabilities starting at $7.25/month for 100 products.



Best Website Builder for Small Business, Ucraft

UCraft is known for its great landing page builder, but they’ve recently expanded to offer a fantastic multi-functional site builder.

With their cutting-edge capabilities, they provide you with perfect solutions for blogging, creating stunning landing pages, and crafting a unique logo.

You can even set up an online store to efficiently manage eCommerce transactions.

With over 80 professionally-designed templates suited for various industries like fashion, photography, restaurants, eCommerce stores, agencies, and more, you should be able to find the perfect template for your business or project.

Plus, all the templates are fully customizable so that you can make them fit your brand identity.

Key Features

  • Domain name connection
  • SSL security
  • Integration with Google Analytics
  • 24/7 customer support
  • White label options
  • 14-day free trial


UCraft is another free website builder offering three different pricing plans for users.

It’s most popular plan is the Pro Website plan.

For $10/mo, it includes everything you might need for your small businesses.

You can connect an existing domain name, create unlimited pages with SSL security and unlimited bandwidth, access SEO tools, and connect with Google Analytics.

There’s also a 0% transaction fee on their eCommerce sites.



Best Website Builder for Small Business, Shopify

Shopify is well-known for its efficient, intuitive, and standout eCommerce options.

Shopify allows businesses to create a stunning online store with their website builder to showcase their products in the best way possible.

You get access to many features, including customizable themes, product catalogs, order processing, tracking capabilities, and more.

Shopify offers free and paid plans, but the paid plans come with much more customizability.

When you begin taking your business online, creating a website and creating a storefront might seem like two separate processes requiring different tools.

This is different with Shopify!

Their site builder natively includes eCommerce functions that make setting up your website as a store a complete breeze.

I’d recommend Shopify for any small business, especially growing ones, due to its scalability and extensive sale options.

Key Features

  • Thousands of themes and integrations
  • POS, apps, and sales channels
  • Secure payments
  • Mobile, tablet, and desktop designs
  • All-in-one dashboard
  • Built-in SEO


Shopify’s 3-day free trial allows you to set up your store and explore the needed features before deciding on a plan.

The Basic plan is $39/month. This plan comes with metrics reports, four inventory locations, a shipping discount, two staff reports, and all the essential features of a website builder.

However, users who want more out of the service can choose to upgrade to either the Shopify ($105/month) or Advanced ($399/month) plans.

As your small business grows, your site can, too with Shopify’s “Shopify” and “Advanced” plans.



Best Website Builder for Small Business, BigCommerce

BigCommerce is similar to Shopify in its collective capacities for building an online store website.

It’s an excellent option for large online stores due to its advanced features, excellent SEO, sophisticated shopping cart software, and more.

It also boasts zero transaction fees, which is exciting for anyone selling products online!

BigCommerce also includes a WordPress plugin that makes it super easy to sell your products on an already-existing site.

Key Features

  • Rapid load times
  • Variety of integrations
  • Advanced online store capabilities
  • Easy-to-use page builder
  • Theme and checkout customizations
  • Preview feature


BigCommerce offers a 15-day free trial, so you can test their services before making a purchase.

No matter the size of your small business, BigCommerce has options for you.

However, their least expensive plan offers the least amount of features, so I recommend their Plus plan over the Standard.

The Plus plan is $71.95/month for an annual subscription.

On this plan, you can sell up to $180k worth of merchandise, allow your customers to restore abandoned carts and store their card information, and more.

Their plans come with their gorgeous site builder, SEO tools, POS integrations, sales conversions, and simplified management.



Best Website Builder for Small Business, HubSpot

Hubspot is an all-in-one CRM platform that helps you create powerful landing pages, perform successful email marketing campaigns, and so much more to help your small business grow.

If you need a landing page for your small business, their free builder is a great option.

The drag-and-drop builder is easy to use and should allow you to have a landing page up and running in no time.

Landing pages are an ideal tool for showcasing new product launches, encouraging event registrations, and more.

Key Features

  • Responsive templates
  • Drag-and-drop editor
  • Preview function
  • Personalized content with SEO input
  • Centralized dashboard


HubSpot’s landing page builder is free to use! However, they also offer three payment plans to users.

The Starter plan is $50/month and is their cheapest pricing plan.

However, users can upgrade to the Professional ($890/month) or Enterprise ($3.6k/month) to receive more of the platform’s features.



Best Website Builder for Small Business, WordPress (Elementor)

Elementor stands out as one of the top WordPress plugins accessible today and has earned an excellent reputation for its exceptional performance.

It boasts an extensive collection of free widgets and templates that allow you to customize your site while keeping things affordable.

Their drag-and-drop editor is live, so you can watch your website form before your eyes.

It’s also great for website building when it comes to hosting with its robust capabilities powered by Google.

Key Features

  • Great for landing pages, eCommerce, blogs, affiliate articles, and more
  • Custom CSS options
  • Supercharged WordPress functions
  • All-in-one platform
  • Frequent updates


Elementor’s Cloud Website Builder is $99/year and comes with a 30-day money-back guarantee.

This is a great deal in any case, especially considering the wide range of features this plan includes.

Your Elementor hosting is powered by Google Cloud, so you’ll get reliably fast loading times.

The plan includes Cloudflare SSL, 100k monthly visits, 100GB of bandwidth, 20GB of storage, free domains, and premium support.



Best Website Builder for Small Business, WordPress (Flothemes)

My last pick for a stunning small business site builder is Flothemes.

Flothemes is particularly great for photography or other creative small businesses because their themes are tailored to these departments.

This website builder allows you to visually optimize your WordPress site without any coding experience.

You can make pre-made themes your own with their insane customizability.

If you want an artistic way to display your small business, Flothemes is perfect for your needs.

Key Features

  • Great customer support
  • Load-speed optimization
  • Advanced SEO
  • SSL implementation
  • All-in-one dashboard
  • Elegant design features


Flothemes operates with a one-time purchase of $169 for all of their features features. Consultations are available upon request.



What is a Website Builder?

Once upon a time, to have your site, coding knowledge was required.

Thanks to website builders, creating your own website has always been challenging.

A website builder is a tool that can help you efficiently create your own website for your small business.

These tools simplify the site-building process because they don’t require coding knowledge or advanced tech expertise.

They combine domain registration, web hosting, and site design into one platform to get your site up quickly and without complications.

Website builders are great options for small business owners who need more experience creating websites.

Most website builders also offer free trials or free plans so that you can test out their functionality before financially committing.

These free options are a great way to learn how website builders work and figure out how you want to represent your small business online.

Many website builders feature a drag-and-drop editor to make designing your web pages especially easy.

Choose from templates with customizable options to do everything you need to do independently without a developer or coding expert to help you.

How to Choose a Website Builder

Do a Demo

How do you know which of these website builders is best for you?

Doing a demo is a super easy and fun way to get to know a site builder.

You don’t even have to design for your small business.

Using a website builder’s interface can tell you everything you need to know about whether it will work with your needs.

This is a viable option since most site builders offer free trials.

Compare Pricing

When it comes to running a small business, finances can be tight.

Comparing pricing is a great way to decide on a website builder.

You don’t want to break the bank building your site.

Extra features and high-level customizability can be fun but need more work offsetting your business’s budget.

Always check out the value of whichever price plan you examine before committing.

Review Hosting Plans

Hosting is a super underrated part of choosing a website builder.

You might choose a builder with unique features and design the most beautiful site you’ve ever seen, but what’s the point if the web host is subpar?

Make sure you commit to a website builder with a reliable web host to make your site accessible to your customers.

Web hosts can also influence loading time, security, and SEO.

If you want more information on the importance of web hosting, check out our article about traditional hosting here!

Talk to a Designer

Although a benefit of choosing a site builder is avoiding paying someone to create your website, designers often have great input on what you should look for.

Asking for professional advice is an invaluable resource method.

Take advantage of this step!

What to Look for in a Small Business Website Builder

Ease of Use

The best website builder is an easy and intuitive website builder.

If you don’t understand how to navigate your editor or themes, your website isn’t going to turn out as envisioned.

If you’re a beginner in web design, opt for an accessible builder to get the most out of the tool.


As I said, overspending with a small business budget is dangerous.

With the high volume of free website builders, it’s hard to justify dropping a ton of money on optional features to achieve your small business goals.

I know you want your website to look stunning.

But, with tools like the ones available at Weebly and Square, you can accomplish this for free.


When paying for a website builder, you’re paying for a comprehensive feature list.

Make sure to opt for a site builder with good hosting, security, and all the features you need to fit your small business.


Customizability is essential when it comes to making sure your website matches up to brand identity.

For this reason, I made sure to include only site builders that allow you to make your site your own.

That way, your website will be noticed among a bunch of others that look and feel the same.

Remember, your site can be completely different from others in your niche.

It must represent your uniqueness in some way, shape, or form.

Small business websites often follow specific formats simply because those formats work.

To better understand this balance, you can read about the similarities between small business websites here.


The best website builders work with other services that are the best of their kind to ensure all of your features are top-tier.

Integrations with social media, alternative payment methods, etc., can boost the professionalism of your website.


If you’re looking into website-building software, chances are you need to be more advanced when it comes to tech.

For this reason, it’s essential to look for good customer support.

That way, you’ll always have a backup if you have a problem or question regarding your website.


Well, that’s about it for my list of the best website builders to take your small business online.

This building software is my favorites of all the ones I’ve tried.

I hope they’ve given you a solution to your small business needs — or at least the next step in finding it.

Best of luck building your site!

FAQs about topic

My top pick for a small business website builder is Weebly because it offers value, customization, and the scalability you should be aiming to use.

Wix is a great option for small business websites, especially if you want to save time.

Their AI builder is a unique feature that sets it apart from other website builders.

However, you should be prepared to spend more than the average cost for small business sites.

The most popular website builder of 2023 is Weebly.

Site123 is probably the easiest website builder I’ve ever tried.

Their features are extremely simplified, so it’s a great option for beginners.

When choosing a site builder, make sure to consider price and features.

In a word, make sure you’re getting the best value possible for any purchases you make.

Sometimes you do need to spend money to make money, but no one said anything about overspending!

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The post Best Website Builder for Small Business (2023) appeared first on Small Business Bonfire.

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